Server side tracking apps

Zephra AI

Zephra AI is an agentic AI performance marketing platform for B2B and sales-assisted businesses. It unifies Google, Meta and LinkedIn Ads campaign management, AI creatives, landing pages, analytics, server-side tracking and optimisation. Unlike tools focused on clicks and lead volume, Zephra connects ad performance with CRM data and sales feedback to prioritise qualified leads and pipeline. AI agents analyse campaigns and recommend or make permitted changes under approval and spending controls. Start with a free, read-only ad account assessment.